Here’s what most people get wrong.

They follow the system.

They build the guide.

They feel good about finishing it.

And then it sits there.

Because building the guide isn’t the hard part.

Monetising it properly is.

A finished PDF on your hard drive is worth nothing.

A properly placed, correctly priced, strategically positioned add-on can add thousands over time.

Most people guess at this stage.

They guess the price.

They guess where to put it.

They guess the angle.

And when it converts at 3%, they assume the idea didn’t work.

It wasn’t the idea.

It was the placement.

The Monetisation Playbook fixes that.

What this gives you

Seven resources that take you from this makes sense to this is live and making money:

The Monetisation Playbook – the full strategic roadmap. What to build, how to position it, where to place it and how to price it so buyers say yes without hesitation.

The Student Workbook  – work through this alongside the main guide and you’ll finish with a complete, ready-to-use product blueprint. No blank-page paralysis. Just questions, spaces and answers that become your plan.

The Monetisation Audit – a simple pre-launch checklist that catches the mistakes that quietly kill conversions. Run through it before you go live and you’ll know your guide is positioned correctly before a single buyer sees it.

The Troubleshooting Guide – because sometimes things don’t convert straight away and that doesn’t mean you’ve failed. This tells you exactly what to look at, what to fix and when to try a different approach.

The 30-Day Action Plan  – aclear day-by-day schedule from blank page to live product. You’ll never wonder what you should be working on. Just open it, follow the next step and keep moving.

The 3-Day Launch Plan – proof that launching doesn’t have to be complicated. Three days, three simple actions and your guide is in front of buyers. That’s all it takes.

The Advanced Monetisation Prompts – prompts that do the strategic heavy lifting for you. Paste in your details and get back clear direction on pricing, positioning, scaling and more. Like having a monetisation strategist on call.

If you follow what’s in this pack, you won’t just understand companion guides – you’ll have one built, launched and generating revenue. Everything is here. All you bring is the action.

The Math That Actually Matters

Let’s keep this grounded.

100 buyers at $27 = $2,700.

Add a $17 companion converting at 20% = $340 extra.

That’s $4,080 per year from one add-on at modest volume.

Add two more structured companions in the same funnel at lower conversion rates and the increase compounds.

Same traffic.

Same audience.

Higher yield.

But only if pricing, placement and positioning are right.

Get those wrong and you sit at 2 – 3% wondering why it’s not working.

This playbook shows you how to avoid that mistake.

What Happens Without This

You either:

Let the guide just sit there because you’re unsure where to put it…

Price it randomly and hope…

Position it incorrectly and convert weakly.

You did the work.

But you didn’t extract the value.

The system works…but only if you finish it properly.

The Real Decision

You now know how to build companion guides.

The question is simple:

Are you going to treat them like PDFs…

Or like revenue assets?

Same guide.

Different outcome.

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